Tuesday, November 2, 2010

Privacy Privacy Privacy!

In the current digital world, people leave behind their digital identity knowingly or unknowingly and over a period of time a digital dossier of an individual is created which would be sufficient for someone to misuse!

We have had many anti-virus, anti-malwares which help minimize this risk for the end users. A new addition to this family is Lookout for smart phones. The basic services provided by them are

1. Anti-Virus Protection
2. Data backup
3. Privacy Dashboards

Apart from the numerous extra features for power users. A minimum rental of $2.99/month or $29.99/year is charged for this service. Though close to 3 million users have downloaded the freeware version of this, the users who want to pay the premium service is unknown.

But if you come to think of it, we spend close to $60+ monthly for smart phones and the various application which are add-on to it. When we can spend so much for communication purpose will we not spend another $3 to protect us and people connected to us from becoming victims of digital crimes!


  1. When did you join the sales team of "Lookout"? All the best with your new work!!! :)

  2. It was one of the articles in my course..I have to blog what is there!